The global pandemic is changing the way people approach end-of-life planning and inspiring more people to write charitable gifts into their Will than ever before, but myths around how it works can impede that growth, according to the charity consortium, Remember A Charity.
Growth of gifts in wills
In 2020, many legal firms recorded an uplift in wills, with the Law Society reporting a ‘striking shift’ – that 7% of UK adults had written a will during the first lockdown. But the crisis prompted another notable shift; heightened awareness of the critical role of charities in our communities, inspiring the public to use their will to give back.
The same Law Society poll found that one in five people writing wills are now including a charity. Industry data reflects this shift too with new figures released by Co-op Legal Services showing that almost a third (32%) of the wills they created in 2020 included a gift to charity. This equates to a 61% increase in the number of people leaving a gift to charity in their will through the Co-op, with cancer charities (42%) and local causes (21%) most widely named as beneficiaries.
Rob Cope, Director of Remember A Charity, says: “The pandemic has had a devastating impact on people across the country, and it’s hardly surprising it’s inspired us all to reflect on what matters most and what we can do to help.
“Family and friends will usually be our first consideration in a will. But leaving a charitable bequest is also something that many people find incredibly empowering – a statement about who they are and what they believe in – and a way to shape the world they leave behind. It’s wonderful to see how much appetite there is for giving in this way.”
Role of professional advisers
Solicitors and will-writers play a critical role in inspiring gifts in wills, with the large majority proactively asking relevant clients whether they wish to include a charity in their will, with 68% regularly doing so, up from 58% in 2012[1]. Even the simplest reference to the option of including a gift has been found to double the propensity for giving in this way.
Typically, professional advisers raise the topic during the standard will-writing process or estate planning, alerting clients to the relevant Inheritance Tax breaks. Any legacy gift to charity is currently exempt from Inheritance Tax (charged at 40%), and a lower rate of tax (36%) is applicable on estates where 10% or more is donated.
Cope adds: “The Inheritance Tax framework makes legacy giving all the more appealing, but we’re conscious that there are many myths among the public around donating from your will and this can prevent supporters from doing so.”
These myths were highlighted in a recent survey of over 170 financial advisers, carried out by the Personal Finance Society. Advisers reported that clients were often unaware they could donate to charity and still pass on the bulk of their estate to their family. Similarly, clients often perceived bequests as being a form of giving for “the rich few” rather than something that everyone can do.
Cope adds: “We’re fortunate that, here in the UK, it’s easy to include a donation alongside gifts for family and friends. People can choose to donate any sum to any charity– there’s no need for it to be a large amount – and any gift really can make a difference.
“This is where professional advisers are so important; being able to give clients impartial information so that they can ensure they are making the best decision that allows them to remember all the things they care about in their will.”
After more than a year of crippling funding shortages to the charity sector (amounting to an estimated income loss of £10 billion[2]), income from charitable bequests has been all the more crucial in helping charities survive periods of uncertainty. Gifts in wills raise over £3 billion for good causes each year and – despite the delays in probate during 2020 – they have remained the largest source of voluntary income for UK charities throughout the crisis.
Free campaign supporter scheme for legal advisers
Remember A Charity runs a Campaign Supporter scheme for solicitors and Will-writers, including a free listing on the public directory which receives tens of thousands of visits a year. Remember A Charity Week takes place from 6th-12th September 2021, with Campaign Supporters receiving free materials to celebrate the week and help open up conversations with clients about the option of leaving a charitable bequest in their will. Find out more at www.rememberacharity.org.uk.
[2] ProBono Economics 2021
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